Month: April 2018

URLs build search engine history


A common SEO practice is to rack popular keywords and fancy snippets; meanwhile a descriptive

Error pages? Let’s find the errors!


Ah, good old error pages. They used to be as ugly as it gets: first

Traffic analysis: bumping up the UX and UI


In website building, it seems that gathering premium content is the first step. Then come

Blockchain applied in Digital Marketing


It’s always interesting to ponder the future implications of a new or emerging technology. The

Web Accessibility works with Findability


Did you know that the word accessibility almost always evokes the image of a disability

Findability? Oh, that’s just a theory…


As with most theories, it starts with someone connecting the dots. In this case, Peter

JSON-LD, trendy SEO!


It’s SEO again! Ok, let’s be clear. The first and last time I paid attention

Microformats: do they really help with SEO?


As I said before, I’m new to the Website findability jargon. So when I first

CMS: WordPress.org or WordPress.com?


Which CMS? Which platform? It didn’t take me long to decide that I’m all for