I’ve been juggling with Findability for a while now. Still, I can’t help but wonder: who is setting the algorithms clockwork in motion underneath the SERP? More importantly: is this search engine roulette even worth playing?
We get fed up with social media at times, yet we still welcome emails into our mailboxes. Even when these emails are purely for marketing purposes. So, what is it that email marketing does much better than other Findability tools when it comes to customers and visitors? It’s all down to classic marketing tricks.