I’ve been juggling with Findability for a while now. Still, I can’t help but wonder: who is setting the algorithms clockwork in motion underneath the SERP? More importantly: is this search engine roulette even worth playing?
These are interesting times for internet customers. Facebook got told for selling our data, but Google is roaming free. Data Protection laws are sprouting up yet more people are making a career out of data analytics and tools. Google Custom Search Engine perfectly illustrates these blurry lines of our shoddy times.
In the World WILD Web, the law of the jungle prevails: when people search for information on a webpage, they don’t necessarily want to research the topic. They only want to find the facts they need and get their quick feed!